Channell is a Research Manager at Purple, with nine years of research experience spanning multiple domains from health and wellness research to election campaign messaging research. Over the last five years, Channell has focused on marketing and business management research. Most recently, Channell worked at Gartner as a Research Principal, where she led studies that fundamentally changed how clients at Fortune 1000 companies structure their change management strategies. While at Gartner, Channell has also contributed to flagship studies related to identifying best-in-class company growth and business performance management strategies. Her research contributions earned her the Gartner Global Outstanding Researcher of the Year Award for 2019.
In her spare time, Channell enjoys traveling, reading (alternating between fiction and nonfiction), getting lost in Wikipedia rabbit holes, and exploring different wineries in the area. Channell holds a B.A. from the University of Pennsylvania, where she majored in Political Science with an IR concentration, and minored in Middle Eastern Studies. She is also currently pursuing an M.S. in Integrated Marketing and Communications from Northwestern.
“Most of my past jobs have emphasized the importance of collaboration. However, I’ve mainly only had to collaborate with other researchers. Here at Purple, researchers collaborate among themselves, but also with strategists, designers, campaign managers, and others – all working together to deliver the best outcomes for our clients.”
“My fourth grade math teacher, Mrs. Moran, would tell us that a smart person isn’t somebody who knows all the answers, but knows how to find all the answers. I’ve found that at Purple, I’m often faced with a challenge or task where I don’t quite know the right answer or the right steps to take. Recalling and applying Mrs. Moran’s motto keeps me calm, level-headed, and focused in these situations. Finding the right answers is sometimes as simple as doing a quick Google search or asking a colleague. Other times I need to learn how to use a new tool or learn an entirely new skill altogether.”
“Though not my favorite, Statistics has been the most important class that I’ve taken to date. Statistics taught me to question and think critically about every data point and insight.”