Ellie Watson

Ellie works as a campaign coordinator at Purple, providing administrative and research support to help client teams execute their campaigns. Prior to Purple, she wrote for the Capital News Service, reporting on the 2020 Virginia 1st District Congressional race and the spring 2021 session of the Virginia General Assembly. In addition to news and feature writing, Ellie has experience working in marketing and digital strategy at Halo Incubator, an NYC-based startup accelerator exclusively for female founders. Ellie graduated from the University of Richmond with a degree in journalism and a minor in entrepreneurship.

“No matter their role, everyone at Purple is incredibly inspired and passionate about the work they do. This is the foundation to what makes the culture so unique and rewarding.”

“One of the most fascinating parts of my role is engaging in social listening. Monitoring the dialogue around certain topics helps to provide vital analysis for crafting our campaigns.”

“One of my favorite quotes is “Be comfortable with discomfort.” It’s a great but subtle reminder to keep challenging myself in everything I do.”