Nick Rourke

At Purple, Nick leads policy, advocacy, and third-party engagements for clients, helping them navigate complex legislative and reputational challenges. Starting in politics, having worked in Washington, D.C. for over 7 years, and later moving into PR, Nick lives in the complex – translating topics and policies into opportunities for clients to engage meaningful organizations, policy influencers, and influencers. Prior to joining Purple, he served at BCW Global and later Sloane & Company working on behalf of trade associations, government agencies, and Fortune 500 companies in the technology, aviation, healthcare, transportation, financial services, energy and consumer products industries. He is well versed in executing national public affairs and corporate communications campaigns with a deep understanding of media relations, third party engagement, and grassroots strategies and tactics. A North Carolina native, Nick graduated from Elon University with a B.A. in Political Science.

“Purple emphasizes bringing together the brightest people from all backgrounds and industries. The diversity of talent lends itself to an energetic, thoughtful and creative problem-solving approach that is unmatched anywhere else.”

“The most misunderstood aspect of my role is how integrated it is across client businesses. While my work is focused on specific goals, I have line of sight into every business decision a company makes, and how it will affect them.”

“Coming from a public relations background, I’m always curious about both verbal and nonverbal communication cues and how they impact the stickiness of a message. Something that I think most people miss is how a spokesperson comes off in-person, virtually, or during an interview – which can ultimately change how a message is delivered or perceived. Words matter, but the way those words are delivered matter more.”

“The most fascinating part of my job is working on the energy transition and net zero energy across all projects. Sustainability, renewable and clean energy sources have always been a passion of mine, and now I’m fortunate to be part of a team that is helping to make meaningful change for the future.”