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Purple Strategies helps the world's most important organizations address their toughest challenges
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Improve outcomes by aligning performance, character and connectedness to the future
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Industry leaders who have a track record of solving the world's toughest problems
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Featured Research
Purple Strategies Research · January 2026
The New Health Populism: How Americans are Seizing Control of their Health and Leaving the System Behind
New Purple Strategies research reveals 60% of Americans are bypassing the healthcare system. What the rise of health populism means for your brand.
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Latest Thinking
AI & Tech
If Every Stakeholder is Coming to AI First, Then AI is Your First Stakeholder
The media environment has changed again — from a handful of named gatekeepers, to search algorithms, to a new intermediary: frontier AI models answering hundreds of millions of questions. If every stakeholder now comes to AI first, AI is your first stakeholder.
Stephen Smith
May 27, 2026
Insights
When the President Decides You’re The Story
A single presidential moment can put a company in the political spotlight overnight — why decision speed, not messaging, is the difference-maker.
Brad Dayspring
May 20, 2026
Insights
Purple Celebrates Recent Promotions
At Purple, our success is driven by people who deliver impact for clients, lead with excellence, and continually raise the bar for our teams and our work.
Purple Strategies
May 20, 2026
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