Companies are operating in a new labor environment as the re-election of President Trump continues to shuffle the political status quo.

Purple Strategies has welcomed veteran reputation, research and insights executive Jeremy Ruch to the firm as a managing director.

As we enter a second Trump presidency, companies must be ready to articulate their values and remain true to them, even when no crisis appears on the horizon.

Pharmaceutical, food, chemical and agricultural companies are set to face intense scrutiny under a continued alliance between Robert F. Kennedy, Jr. and President-elect Trump.

We sit down with Purple Senior Advisor and veteran Democratic strategist Donna Brazile to discuss what a Harris presidency would mean for major companies and how they should prepare.

Straight to the Point What We See: Populism is taking over. Businesses are no longer just battling regulations—they’re fighting for trust. What It Means: Don’t get small and pick sides. In this divided world...

Our political and social echo chambers are driving fear and distrust, leading to the continued spread of misinformation that can have a real and significant impact on companies and enterprise value.

The Shifting Landscape of Corporate DEI and What It Means for Your Business By: Diana Muggeridge, Senior Director, Strategic Planning Companies are rethinking their DEI platforms under pressure from both sides, driven by activists like Robby Starbuck.

Are companies missing a bigger opportunity to support their enterprise value with earnings calls?

Clarity or chaos? What the Supreme Court's decision ending forty years of precedent means for corporate reputation.