Plandemic, an explosive, documentary-style video about COVID-19, spread online like wildfire. Despite its outlandish claims and obvious falsehoods, plenty of Americans were taken in by it. Because it had what so many wanted — a salacious web of conspiracy theories implicating governments, med...

Despite its outlandish claims and obvious falsehoods, plenty of Americans were taken in by Plandemic: an explosive, conspiracy-laden, documentary-style video about COVID-19 that appeared on social media in May. We dial-tested the viral video to find out how it was so persuasive. Watch

If there's one thing we do well in America, it’s argue. Especially about politics. Taxes, healthcare, the environment – on pretty much any topic, it’s a fair bet that about half of Americans will happily disagree with the other half. But sports has always been different. Despite increasingly d...

In mid-June, AMC CEO Adam Aron announced his movie theater chain would not require patrons to wear masks when they reopen in July in an effort to avoid “p...

Coming off 15 years successfully working at the intersection of policy, politics and messaging in both the House of Representatives and high-profile congressional campaigns, Jordan Davis joins Purple Strategies as a senior director this week. “As we navigate this moment with our clients, we’re...

As businesses start to reopen in nearly every state, leaders face difficult decisions around how to create an environment in which employees and customers ar...

COVID-19 Issue Insight Series  | 

COVID-19 and the challenges it poses to governments, companies and individuals around the world are often described as “unprecedented.” But one much-covered angle of the larger COVID-19 story is not only not unprecedented, it was utterly predictable. And that’s the proliferation of misin...

COVID-19 Issue Insight Series  |  View as a PDF Who it impacts

COVID-19 Issue Insight Series  |