Purple Strategies, a leading strategy and reputation management firm, has welcomed award-winning communications and organizational culture leader Rebecca Ballard as managing director, communications, marketing and engagement. In the newly created role, Ballard will build out and lead internal and external communications on behalf of the firm as it begins its second decade helping some of the world’s most important organizations address their most important challenges and opportunities.
“Rebecca’s deep experience partnering with both client- and agency-side leaders through times of growth and change will be an invaluable asset for us at Purple as we start on our next 10 years,” said Kristen Morgante, partner and COO at Purple. “Her work at the intersection of communications, strategy and talent is very much aligned with the Purple culture and approach, and we’re thrilled to welcome her to the team.”
Ballard began her career at Public Strategies, a business advisory firm specializing in public affairs, crisis management and public opinion research. Her work with the firm for nearly a decade covered a broad spectrum of industry sectors, including automotive, retail, manufacturing, health care, energy, and financial and professional services. In 2011 when the firm merged with Hill+Knowlton Strategies, a global communications consultancy and public relations network, Ballard took on a series of roles leading communications for the agency and developing its people and culture. Most recently, Ballard was head of communication and culture for H+K U.S. and founder and executive director of the firm’s women’s network.
Ballard was named to the PRWeek 40 Under 40 class in 2014, and in 2016 was named to the inaugural class of the PR News Diversity in PR Individuals of the Year. In 2018 Ballard was elected to serve as co-chair of the PR Council’s “PRC Next” shadow board of directors of next-generation industry leaders.
“I’ve watched through the years as Purple has built a reputation for being both a true strategic partner to clients in times of immense change, as well as a great place for great people to work, so I couldn’t be more excited about the opportunity to contribute to what’s next for Purple,” Ballard said.