Lina Mihret is a paid media manager at Purple. She started her career in media at Bully Pulpit Interactive, where she handled in-platform media buying for many corporate, electoral, advocacy and public affairs clients. She has experience creating strategies to advance clients’ unique KPIs while strengthening her own knowledge of the paid media landscape. She graduated from Scripps College with a Bachelor of Arts in anthropology and completed a Thomas J. Watson Fellowship in 2019.