Jillayne Smyth Rogers

Jillayne Smyth Rogers is a senior partner and Purple’s chief creative officer, leading one of the most respected creative teams in the business. She works across brand reputation, public affairs, advocacy and everything in between, taking the work wherever the outcome requires. For two decades she has partnered with some of America’s most scrutinized companies, with deep experience in highly regulated industries where category pressure, government oversight and fundamental questions of identity collide. She honed her craft in politics, creating campaigns for national committees and advocacy groups and serving on the media teams of several presidential campaigns. It’s also where she learned to build a story that can perform across multiple stakeholders at once. Jillayne attended the London School of Economics and graduated from Georgetown University.