What we think
18 posts
Firm News
OCTOBER 2026 • 2 min read
Purple Strategies has added John Seifert, former Worldwide CEO of Ogilvy, and Bob Frei, Senior Partner Emeritus at McKinsey & Company, to its Advisory Board. Bringing brand-building and management consulting under one roof reflects Purple’s founding idea: complex reputational challenges need more than one point of view.
Firm News
OCTOBER 2026 • 2 min read
Purple Strategies has named Kristen Morgante Chief Executive Officer. Kristen, most recently Managing Partner, succeeds Co-Founder Steve McMahon, who becomes Executive Chairman.
Firm News
MAY 2026 • 2 min read
At Purple, our success is driven by people who deliver impact for clients, lead with excellence, and continually raise the bar for our teams and our work.
Firm News
SEPTEMBER 2025 • 2 min read
From the West Wing to the C-suite, Dayspring has shaped strategy at the highest levels of politics, policy, media and business.
Firm News
AUGUST 2025 • 2 min read
Purple is proud to celebrate the many promoted individuals across our firm, including four stepping into new senior leadership roles.
Firm News
JULY 2025 • 2 min read
The Advisory Board further deepens Purple’s trusted counsel at the highest levels of business, industry, and the debates of the day.
Firm News
DECEMBER 2024 • 2 min read
Purple Strategies has welcomed veteran reputation, research and insights executive Jeremy Ruch to the firm as a managing director.
Firm News
AUGUST 2023 • 2 min read
Seasoned Purple client counselors, managing directors and leaders Stephen Smith, Ashley Gibaldi and Nate Byer have been named partners in the firm.
Firm News
JUNE 2023 • 2 min read
Experienced Purple leaders and executive-level additions tapped for key appointments and new roles in support of Purple people, clients and growth.
Firm News
JUNE 2023 • 2 min read
Ballard steps into the newly created role from leading communications, marketing and engagement for the firm since joining as a managing director in 2020.
Firm News
DECEMBER 2022 • 2 min read
Purple Strategies welcomes veteran political strategist, New York Times bestselling author and Washington icon Donna Brazile as a senior advisor.
Firm News
AUGUST 2022 • 2 min read
Full Purple leadership team stays on as rapid growth continues, with new investment to continue developing offering that helps companies navigate change.