What we think
6 posts
Leadership
MAY 2026 • 2 min read
Americans believe corporate leaders are out of touch. This is how executives can reintroduce themselves to the public in a way that builds credibility while protecting their company’s reputation.
Leadership
MAY 2025 • 2 min read
New Purple data shows most Americans don’t trust the government to stabilize the country. So they’re looking elsewhere.
Leadership
MARCH 2025 • 2 min read
Purple conducted a series to in-depth interviews with CMOs from leading Asset Management companies, revealing key themes and challenges that should set the agenda for Marketing teams in 2025 and beyond.
Leadership
SEPTEMBER 2023 • 2 min read
Four aspects of the chief executive role that are gaining visibility, and how CEOs are continuing to build and lead when all eyes are increasingly on them.
Leadership
OCTOBER 2022 • 2 min read
Having a diverse set of perspectives assessing a challenge will make or break the corporate reputation of a company.
Leadership
JUNE 2022 • 2 min read
Three themes emerged from the Transformative CEO Summit, including CEOs playing a role in areas outside of their business interests.